Charanjeet Saggu

Versatile Senior UX Designer with 15+ years of experience in user-centred design across digital agencies and enterprises. Expert in complex system interaction solutions, with strong HTML5, CSS3, and JavaScript skills. Adept at utilising qualitative and quantitative data to inform design decisions and fluent in various prototyping techniques. Proven track record of delivering user-centred solutions within technical and business constraints.

Experience

Present - July 2023
Warner Leisure Hotels
Senior UX Designer
  • Led user research, usability testing and workshops to inform strategic design decisions.
  • Designed intuitive user interfaces using Figma and Adobe XD
  • Developed site maps and information architecture to enhance usability and ensure accessibility compliance.
  • Established design systems and created high-fidelity prototypes for iterative testing and refinement.
  • Successfully launched the first phase of a business-critical transformation project increasing overall conversion rates and user spend.
July 2023 - Nov 2018
Jet2.com and Jet2holidays
Senior UX Designer
  • Overhauled UX for Business Applications, including the largest business-critical transformation project to date, designing interaction solutions to increase efficiencies and reduce user errors.
  • Refined wireframes and prototypes from user feedback and analytics enhancing user satisfaction.
  • Developed design libraries using Angular components, built responsive sites using HTML, CSS3, Sass, and JavaScript.
  • Mentored junior designers and collaborated effectively with cross-functional teams in agile environments
Nov 2018 - Jan 2017
The Dining Club Group
Senior UX Engineer
  • Led UX/UI design for a major business transformation project, driving user engagement and conversions through hypothesis-driven A/B and MVT testing.
  • Developed user journeys, experience maps, and wireframes using Sketch and Adobe XD, selecting the best prototyping techniques for each project phase.
  • Presented designs to key stakeholders, ensuring alignment with business objectives and user needs.
Dec 2016 - Sept 2011
Creative Spread
Senior UX/UI Designer
  • Designed and developed responsive websites for global brands, integrating user-centred design principles.
  • Built scalable libraries and frameworks using HTML5, CSS3, Sass, JavaScript, and jQuery for cross-browser compatibility.
  • Managed projects from conception to delivery, coordinating with clients and stakeholders to meet milestones.
  • Conducted A/B testing and utilised Google Analytics to optimise e-commerce platforms, improving conversions.
  • Implemented software solutions in collaboration with the Technical Director, adhering to system architecture and user flow constraints.
Aug 2011 - Jan 2008
Schools Linking Network
ICT Manager
  • Overhauled the SLN website using user-centred design, creating wireframes and prototypes that improved usability.
  • Collaborated with designers, developers, and stakeholders to enhance site performance and user satisfaction.
Jan 2008 - Feb 2005
City Learning Centre
Content Developer
  • Developed personalised learning solutions using Macromedia Flash, HTML, and emerging technologies, engaging users effectively.

Key Skills

Design & Research:
  • Competitor Analysis
  • User Research
  • Usability Testing
  • Persona Development
Interaction & Visual Design:
  • Figma
  • Sketch
  • Adobe XD
  • Adobe CC
Information Architecture & Usability:
  • Site Maps
  • Structured Information Architecture
  • Accessibility Compliance
Design Systems & Prototyping:
  • High-Fidelity Prototypes
  • Reusable Components
  • Iterative Testing
Project Management & Collaboration:
  • Agile Methodology
  • Leadership
  • Cross-Functional Collaboration
Front-End Development:
  • HTML5
  • CSS3
  • SASS/SCSS
  • JavaScript
  • AngularJS